Starting this month, the Ready Mixed Concrete Association of Ontario will from now on be known as Concrete Ontario as part of a re-branding of the association.
The move was done to reflect the association’s growth over the last 56 years. In a press release, Concrete Ontario said that this "new identity satisfies all of the existing expectations of what our original mark stands for, while simultaneously moving the brand forward.”
All certificates will continue to be issued under “Ready Mixed Concrete Association of Ontario” and it will continue to be the legal name for the association. Meanwhile, Concrete Ontario will be used by the association for marketing, promotion, advocacy, and communication purposes.
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