Credit: Geiger Ready Mix

With a history that dates all the way back to 1860, fifth-generation family-owned Geiger Ready Mix prides itself on honesty, integrity, respect, and hustle.

“My great-grandfather and grandfather owned a traveling paving company,” says chief operating officer Todd Geiger. “Wanting to stay local, my grandfather thought a ready-mix plant could complement the paving company.

“Before they were able to pull the trigger, my great-grandfather died in an automobile accident and his wife sold the company. So my grandfather borrowed money from his father-in-law to start the ready-mix business and my grandmother was the first batch person. She used to roll her hair up and wear a hat so nobody would give her any trouble.”

Geiger laid a strong foundation in the 1860s and has remained one of the foremost concrete suppliers ever since. Today, with seven plants in five locations across the Kansas City area, the producer has more than 130 ready-mix trucks, 20 material trucks, 220 full-time employees, and is looking for opportunities to grow.

Geiger stresses it’s its people that have allowed the producer to gain an edge over competitors. President and CEO Steve McDonald has played an essential role in recruiting the right people for more than 25 years. Both McDonald and Bill Geiger, chairman of the company, have emphasized hiring people with the right attitude and training them on the basics as a successful business practice.

Quality does not stop at the end of the chute at Geiger. The business remains true to its founding core values. Keeping the business in the family for five generations hasn’t been difficult. “As far as I know, nobody has been pushed to join the company,” says Geiger. “Everyone that has worked here has done so because they wanted to.” Geiger’s sister Julie and his cousin Michael also are involved in the business.

When asked what’s ahead for his company, Geiger simply says, “We are built to last. We are always seeking continuous improvement and finding profitable ways to compete and be ready to pass on to the sixth generation — of course, if they are interested.”